What do you do when you don’t have a launch, a product drop, or a headline moment?
You don’t disappear.
In this episode of Spy Like a Marketer, we break down how women’s boxing champ Ebanie Bridges stayed relevant during nearly two years out of the ring, how Las Vegas competed with New York City for attention during a down tourism year, and how a Tampa company quietly turned a bar crawl into a national business by building systems instead of chasing hype.
This isn’t about virality. It’s about presence, confidence, and infrastructure.
You’ll learn:
-How relevance is maintained when nothing new is shipping
-Why silence is the most expensive marketing mistake
-What real scale looks like when attention actually shows up
This is intelligence for business owners and marketers who want to stay top of mind—whether they’re launching or not.
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